6 Key Components of the Perfect Elevator Pitch
If you’ve been in sales for any length of time, you’ve probably heard the term “elevator pitch”. You may have wondered, what exactly is an elevator pitch.
sales
Closing the sale as seamlessly as possible
According to Wikipedia, Closing is a sales term which refers to the process of making a sale. The term springs from real estate, where closing is the final step of a transaction. In sales, it is used more generally to …
Changes in sales and marketing in the last 40 years
Our VP of Sales, Steve Lesser, and his thoughts on the changes in sales and marketing since he started his career in the early 80s.
Integrate your sales and marketing for a powerhouse campaign
The traditional sales and marketing models have been transformed completely by the Google age. Salespeople are no longer in control of the information that customers receive and consumers tend to research your company long before …
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